Thursday, 15 July 2010

MBA International Management Strategy Assignment

Ideal for students studying International Management Strategy.
This report will look at the strategic issues of mergers and acquisitions in the global automotive industry.

The report focuses on:

(1) The external environment of Daimler-Benz and Chrysler
(2) The emergence of mergers and acquisitions as growth strategies
(3) The strategic planning involved with achieving a cultural fit
(4) How the merger affected stakeholder and shareholder value
(5) The report will also highlight the pitfalls of the DaimlerChrysler merger strategy

1: Terms of reference

2: Executive summary

3: Introduction

4: Findings
Industry overview
The activity of mergers and acquisitions
Types of mergers
Why companies acquire
International alliances
Company background
Porters Five Force Analysis
Threat of potential entrants
Threat of substitutes
Threat of buyer's strengths
Threat of supplier's strengths
PESTEL analysis
Environmental factors
Political and legal factors
Economic factors
Socio-cultural factors
Technological factors
SWOT analysis
Strengths
Weaknesses
Opportunities
Threats
Business and technical drivers
Business drivers
Technical drivers
The merger process
Currency and topicality of research
Stakeholders
Shareholders
Different origins
National culture
Organisational culture

5: Conclusions and final thoughts

6: Bibliography

7: Final thoughts

Download Here: Dissertation