Skip to main content

Comparative Analysis of Banks and Market Potential of Savings Accounts in India

The Indian banking industry is going through turbulent times. With the lowering of entry barriers and blurring product lines of banks and non-banks since the financial sector reforms, banks are functioning increasingly under competitive pressures emanating from within the banking system, from non- banking institutions, and from the domestic and international capital markets. India’s banking sector is growing at a fast pace. India has become one of the most preferred banking destinations in the world. The reasons are numerous: the economy is growing at a rate of 8%, Bank credit is growing at 30% per annum and there is an ever-expanding middle class of between 250 and 300 million people (larger than the population of the US) in need of financial services. All this enables double-digit returns on most asset classes which is not so in a majority of other countries. Foreign banks in India achieving a return on assets (ROA) of 3%, their keen interest in expanding their businesses is understandable. Indian markets provide growth opportunities, which are unlikely to be matched by the mature banking markets around the world.

Currently, India has 88 scheduled commercial banks (SCBs) - 28 public sector banks (that is with the Government of India holding a stake), 29 private banks (these do not have government stake; they may be publicly listed and traded on stock exchanges) and 31 foreign banks. They have a combined network of over 53,000 branches and 17,000 ATMs. According to a report by ICRA Limited, a rating agency, the public sector banks hold over 75 percent of total assets of the banking industry, with the private and foreign banks holding 18.2% and 6.5% respectively. In order to gain further access to the global trade, the government is expanding the Free Trade Agreements (FTA’s) with many countries (like Singapore, Thailand, and other ASEAN members). After the Comprehensive Economic Co-Operation Agreement (CECA) with Singapore, the government is now planning a similar deal with the 25-member European Union. The EU is also likely to ask India to liberalize its financial sector on the lines of the India-Singapore CECA.

1. Executive Summary

2. Background of the Study

3. Company Analysis
Company Profile
SWOT Analysis

4. Problem Definition

5. Objective

6. Scope

7. Research Methodology

8. Market Profile
Delhi
Gurgaon
Noida
Greater Noida

9. Primary Data Collection Methods

10. Findings & Analysis
Graphical Analysis
Test Estimation of Market Potential Using z-Test

11. Conclusion

12. Recommendations

13. Limitations

14. References

Download Here: Dissertation

Popular posts from this blog

Top 10 MBA Dissertation Titles for 2025: A Comprehensive Guide

Top 10 MBA dissertation titles to inspire your research. Explore trending topics, industry insights and expert tips to craft a dissertation. Top 10 MBA Dissertation Titles – In the ever-evolving world of business, MBA dissertations serve as a cornerstone for academic and professional growth. As we look ahead to 2025, the landscape of business education continues to shift, demanding innovative and forward-thinking research topics. This article presents a meticulously curated list of top 10 MBA dissertation titles for 2025, designed to inspire students and professionals alike. These titles are not only relevant to current global trends but also poised to address future challenges and opportunities in the business world. https://study-aids.co.uk/dissertation-blog/top-10-mba-dissertation-titles/

Intellectual Capital Performance - Finance Dissertation

This Finance Dissertation Examines The Intellectual Capital Performance of Singapore Banking using VAIC Model - New Finance Dissertations Intellectual Capital Performance Dissertation – Financial Accounting has provided the basis to keep a track of all monetary transactions of a business, and provides data to value the assets of the company. However, there are some assets which are tough to realize in monetary terms and we ignore them in valuation. Intellectual capital is one of those intangible assets which are not accounted for while forming the balance sheet of the company. In banking business, where the quality and caliber of human resources, relationship with business and other capital assets mark the success of the firm, intellectual capital measurement is highly required. https://www.study-aids.co.uk/finance/fin0053/

Marketing Management Zara

Marketing Management Project - Zara faces limitations in supply chain, sustainability, online presence, and market saturation challenges. Marketing management involves the oversight of key marketing elements in a way that helps a business attract a larger market share for its products, enhancing both profitability and productivity. This report provides a brief analysis of marketing management as it applies to the selected business firm. It covers the firm’s market positioning, along with its current unique selling proposition. The report also includes a marketing audit, both internal and external, and discusses the firm’s potential for growth. Additionally, this document provides a competitive analysis of the company and its newly launched product, while also defining the role of the marketing mix in promoting this product. https://study-aids.co.uk/dissertation-blog/marketing-management-zara/